Why Winful Associates?

Independent Financial Advisers (IFAs) are the only type of financial advisers who are able to select from all the products available in the marketplace - making sure you get the right product for your individual needs.

We are an appointed representative of Sage Financial Services Limited, who are bound by the Financial Services Authority rules, which obliges us to provide advice most suited to your personal requirements and your risk outlook. All IFAs must offer what is termed 'suitable advice'.

This means that we have to gain a full understanding of your circumstances and requirements before helping you to choose any financial products (we will record your information so you can double-check that we really have understood).

When recommending financial products, we must take into account the benefits provided, charges, flexibility, service and financial strength.
 

In addition, when recommending a product we will provide our clients with a letter confirming why we think that it is right for you. It is our aim to ensure that you fully understand the advice provided before you reach the point where you are fully committed.